In case you don’t know it yet, Australia is one of the world’s top producers of furniture made from local raw materials. We pride ourselves in being loyal to home-grown products and authentic designs. Not only do we patronize our own, we also export products around the world to share our brand. That is why we make sure to maintain certain quality standards and continue to look for ways to improve what is already good. Even the furniture for kids are not any less of a masterpiece, from the baby cot, kiddie sofa, to the play pen.
Another thing you may have missed if you’re not very particular with details or just not exposed enough, is that down under, we value children’s health and safety above everything else. There is an undeniable obsession even, to the extent of crafting miniature beds, chairs, and tables to match that of the parents’. Okay, so obsession may not be the appropriate term. The point is, both furniture and kids’ stuff will always be relevant in Australia. Therefore, it is a fairly practical business venture.
There are a lot of nursery product and furniture businesses in Australia, but it doesn’t mean startups have no chance of making it in this market. Most of the entrepreneurs and venture capitalists themselves love the idea too much to welcome any new company on the block, as competition is seen as an opportunity for growth in business rather than a threat. They all have a common purpose, and that is to improve living conditions, support local goods, and promote lifestyle education and safety for children.
In 5 Years…
The Australian market, along with the rest of the world, has moved on to the new age of business. Most commercial transactions are done online these days. But the best part about being an Aussie businessman in a modern world is being laid back and very approachable, giving customers and potential investors a sense of ease about embracing technology. Many are afraid of change. Australians are just not too aggressive towards innovation which is why we adapt to the new ways without breaking a sweat.
So in a span of 5 years, nursery product and furniture businesses down under will head anywhere but down. Ideas for new materials or designs will probably be the most significant change, maybe even the diversity of the target market as well. With the help of the internet, of course, there’s a global reach. Any major problem is unlikely just as long as producers and manufacturers stick to the method that works best and avoid unnecessary mass production.
If you consider yourself as a home improvement and furniture enthusiast, before looking at anything else, always check the choices you have among what your country has to offer. Furthermore, if you love kids or have children of your own, it is a valuable lesson you can teach them to frequently buy and use locally-made products. The children truly are the future, and a bright future can spring from something as simple as buying a play pen for baby from a native enterprise.